Searching Communities and Forums – a podcast with Twing

Written by Paul Dunay on July 23, 2008 – 3:27 pm -

Twing.com, a property of Accoona Corp., is a free service that aims to help users search for opinions, information, and conversations that match their particular interest—however obscure that particular interest may be. The site encourages users to get in on the conversation by enabling them to find communities relevant to their interests.

While blogs and social media have become increasingly common - discussions occurring on message boards and within forums aren’t usually surfaced by traditional search engines. This kind of web content is multiplying rapidly and you are going to need something dedicated to getting to the content underneath.

So I interviewed Scott Germaise the director of product management for Twing to find out how we should be using this great new tool for your reputation monitoring efforts.

About Scott

Scott is currently the Director of Product Management at Twing.com, a vertical search engine for searching and discovering communities. I’ve been in the online biz since the early days at Prodigy, was a co-founder and VP, Information Architecture at About.com, worked for or on other community sites such as ClubMom.com.

 
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Posted in community marketing, conversational marketing, marketing 2.0 |

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