Changing business strategies with social media
Thursday, March 4th, 2010I don’t know about you but I’m hungry for real world stories about how companies are infusing social principles into business strategy — and measuring the results in a way that makes sense to the CEO.
Next month I’m producing a conference for The Conference Board that focuses this. The Conference Board people say there are only a limited number of seats left, so register soon. Here’s why:
- JetBlue’s CMO is talking about new social competencies needed to lead
- Humana is showing how to make social part of innovation
- Kimberly-Clark and American Express are cutting through the data and talk analytics and measurement
- FedEx is sharing how one of the biggest companies in the world is changing customer service
- CEO Jim Lavoie is explaining how to change a corporate culture
And we’ll have other company folks talking about essential social practices, disruptive tools, and how work with legal to innovate while minimizing risk.
Loading ...